Intellibright Secures Platinum, Gold, and More at the 2025 dotCOMM Awards

Two abstract dotCOMM Award trophies celebrate Intellibright, a top digital marketing agency.

We’re excited to share that Intellibright has earned six awards at this year’s dotCOMM Awards. Our team brought home three Platinum awards, one Gold, and two Honorable Mentions, spanning campaigns for clients in e-commerce, product development, senior living, and more. Each recognition highlights the dedication and expertise of our team and our clients who trust us to guide their digital growth.

Platinum Awards Honor Data-Driven Growth Across E-Commerce and Product Development

This year’s Platinum recognition highlights our work with two very different clients: Vivid Racing, a leader in automotive performance e-commerce, and Gembah, a product development platform. Both campaigns demonstrate how tailored, data-driven strategies can solve complex challenges and deliver lasting impact.

Vivid Racing: Driving Efficiency in E-Commerce Advertising

Vivid Racing came to Intellibright with paid search campaigns that overstated performance. Our analysis revealed untapped opportunities within attribution and segmentation that, once addressed, gave a clearer picture of return on ad spend (ROAS) and overall campaign performance.

Within weeks, the changes reshaped results:

  • ROAS increased by 100% in the first month
  • Revenue nearly tripled after restructuring
  • Reliable attribution data guided optimization decisions going forward

We refined attribution models to better connect ad engagement with actual conversions, restructured campaigns around the customer journey, and launched dedicated initiatives for high-priority brands. To improve engagement, our team refreshed creative regularly and implemented dynamic remarketing to re-engage interested buyers.

Gembah: Technical SEO and Content Overhaul

Gembah partnered with Intellibright after a large-scale website redesign to regain lost traffic and conversions. These efforts quickly translated into dramatic improvements:

  • 1,252% increase in organic leads
  • 500% improvement in conversion rates
  • 918% increase in keyword rankings
  • Page load time improved by 120% from 1.1s to 0.5s

We began with a full technical audit, resolving crawl errors, repairing broken links, and improving site speed. Core Web Vitals scores rose significantly, while load times were cut in half. At the same time, we rebuilt the content strategy around commercial-intent keywords, optimized featured snippets, and consolidated duplicative pages that were holding rankings back.

Gold Award Showcases Mira Vie’s Breakthrough in Reducing Acquisition Costs

Mira Vie entered the senior living market as a new brand without an established online presence. With no organic visibility and acquisition costs averaging over $400 per lead, competing against established providers was a major challenge.

The impact was clear in the first quarter:

  • Cost per lead lowered to $55, far below the industry average
  • Leads rose quickly following the new site and campaign launch
  • The approach established a foundation that could support future locations

Our team designed a campaign that prioritized local intent and tailored messaging. Each retirement community was given its own campaign structure with keyword clusters and ad copy specific to its market. Landing pages were customized for each location, and full-funnel tracking captured conversions across every interaction, from calls to form submissions.

Recognition Extends to Nexad and Nations Roof Campaigns

Beyond our top award wins, the dotCOMM Awards also recognized campaigns with Nexad, the first AI-native advertising platform, and Nations Roof, one of the largest commercial roofing companies in the U.S. Both were honored for their innovation and impact in their respective industries.

Nexad: AI Advertising Innovation

Our partnership with Nexad was recognized for pioneering AI-native advertising, the first end-to-end solution for integrating ads directly into AI-generated search results. By combining Nexad’s breakthrough technology with Intellibright’s campaign optimization expertise, we helped brands prepare for the future of discovery, where conversational AI platforms are reshaping how people find information.

Nations Roof: Strategic Website Redesign

Nations Roof’s Honorable Mention recognized a strategic redesign built around accessibility and conversion. From high-contrast visuals and ADA compliance to faster mobile load times and simplified scheduling forms, the site became a more engaging, user-friendly experience that improved lead generation for commercial roofing inspections.

The Principles Behind Our Campaigns

Awards highlight the creativity and execution of our campaigns, but for Intellibright, the true measure of success comes from what those campaigns achieve for our clients. We approach every project with the same principle: strategies should be grounded in data, optimized for efficiency, and tied directly to results that help businesses grow.

“The range of wins says everything about our team’s versatility,” said Michelle Matranga, Chief Digital Officer at Intellibright. “Across all areas of marketing, our mission is simple: use data to cut through the noise and deliver revenue growth for our clients.”

The campaigns recognized this year were powered by services we consider essential: SEO to strengthen visibility, SEM to drive conversions, attribution modeling to ensure accuracy in reporting, and analytics to guide every decision. These capabilities work together to give our clients marketing strategies that are transparent, accountable, and directly connected to revenue growth.

About Intellibright

Intellibright is a fast-growing digital marketing agency based in Austin, Texas. Since our founding in 2009, we have been recognized as an Inc. 5000 Fastest Growing Company and by the Financial Times as one of the 500 Fastest Growing Companies in the Americas.

We specialize in data-driven marketing strategies that minimize waste and maximize revenue impact. Our services include SEO, SEM, paid and social media, content marketing, website development, and analytics, all tied together by our LASR framework (Leads, Appointments, Sales, Revenue). With a focus on transparency and accountability, our team delivers marketing solutions that drive consistent performance across industries.

If your business is looking for a partner with proven expertise and a record of award-winning revenue growth, Intellibright is ready to help you reach your goals – get in touch with us today.

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