PPS Marketing vs. Lead Generation
Pay Per Sale marketing is unique. Very few companies offer it. Why? It’s hard. It’s expensive. It’s risky, especially if the advertising agency isn’t great at what they do. There is
How To Create Trust for EAT in SEO [2021 Guide]
Have you been optimizing your site for Google EAT? If not, there’s still time to get started! You didn’t have to be an SEO professional to know that it has
Understanding Search Intent
A common question I’ve heard throughout my SEO career is, “Why am I not ranking for keyword X?” or even, “Can my website rank for keyword X?” The answer is:
Conversion Optimization – Successful Digital Marketing Requirement
Imagine lowering your COGS by 50% and the impact that would have on your business! Digital marketing is like a mini business inside your business – and conversion optimization is
2017 Marketing Trio Know
Trends play a giant role in the success of a marketing campaign. Here at Intellibright, we keep up with trends and know which ones help which clients. After all,
5 Things That Digital Marketing Agencies Won’t Tell You
Digital marketing: it’s the practice of teaching consumers what they’re interested in, swaying the public opinion, and changing the conversation. In the 1950s, back when we had ad men on
The Importance of Monitoring Every Phone Call
If your goal is to get your prospects to call your number, you need to be using call tracking to understand what's going on with your campaigns. Call tracking allows
Five Habits of Highly-Effective Marketing Companies
They Completely Understand Their Customers To gain a 360-degree understanding of every customer, Intellibright's team conducts a thorough onboarding process that includes, at minimum, the following tasks: Learning about the
Intellibright Earns Google Premier Partner Status
It’s the highest level an agency can achieve, reserved for only a tiny fraction of all Google Partners Because Intellibright was founded on the belief that the most successful partnerships
How’s the Weather?
Let’s pretend that your profits aren’t setting the world on fire. Or even the region. Is bad weather preventing sales? How about the cost of gas? What about the lack of bagels