Intellibright Acquires RevRight and Launches Revenue Operations Division

Digital marketing agency Intellibright acquires RevRight, boosting SEO and paid media services.

Intellibright, a performance-driven digital marketing agency based in Austin, TX, has acquired RevRight, launching our new Revenue Operations division and significantly expanding our HubSpot implementation, CRM architecture, and revenue infrastructure capabilities. Intellibright specializes in aligning marketing and sales data to increase revenue, improve conversion, and drive profitability for scaling B2B organizations, and this acquisition takes that mission further.

RevRight’s founder and CEO Chris Krohn will remain with Intellibright as Revenue Operations Manager, bringing deep expertise in HubSpot’s latest AI functionality, inbound sales optimization, lifecycle management, and executive reporting dashboards.

As Ron R. Browning, CEO of Intellibright, puts it:

Marketing without revenue infrastructure is incomplete. We have always tied performance marketing to revenue outcomes, not vanity metrics. With RevRight, we now own the entire revenue engine, from traffic to closed won. Every dollar of pipeline becomes measurable. Every stage becomes accountable. This is how modern growth companies scale.”

Why This Acquisition Changes What We Can Deliver

Many B2B organizations invest heavily in demand generation but lack the operational backbone to convert and measure it effectively. Leads fall through the cracks, data sits in silos, and reporting rarely tells the full story. The result is marketing spend that is difficult to defend and revenue targets that are hard to predict.

By bringing RevOps in-house, Intellibright can now own the entire revenue engine for our clients. That means performance marketing and revenue operations working in lockstep, not as separate engagements, but as a single, integrated model built around one goal: predictable, scalable revenue growth.

“We design the systems that ensure inbound leads are routed correctly, nurtured intelligently, tracked accurately, and closed efficiently,” said Chris Krohn. “When RevOps and performance marketing operate together, revenue becomes predictable.”

Revenue Operations Built for B2B Organizations

The new Revenue Operations division is purpose-built for B2B companies with separate sales, marketing, and customer success teams that struggle with handoffs, siloed data, and inconsistent reporting. Organizations already on HubSpot, or planning to migrate, will benefit from custom implementation, process design, analytics architecture, automation workflows, and training built around revenue accountability.

Through this acquisition, Intellibright now brings together paid media and SEO performance marketing, conversion rate optimization, custom HubSpot implementation, lifecycle automation, executive dashboard reporting, and fractional RevOps advisory support under one engagement model. Clients gain full visibility into cost per acquisition, pipeline velocity, conversion rates, customer lifetime value, and EBITDA impact.

Recognized for Sustained Growth

This acquisition builds on a period of sustained growth and recognition for Intellibright. In 2025, the company earned multiple MarCom Awards, including Platinum and Gold honors for excellence in integrated marketing, SEO, and paid media, and has been named one of the Fastest-Growing Companies in the Americas by the Financial Times for multiple consecutive years.

Reach out to learn how our Revenue Operations division can help you build a more predictable revenue engine today.

Share: