PAID MEDIA SERVICES

Paid Social Media Advertising That Turns Ad Spend Into Sales

Paid social media campaigns help you reach specific audiences with targeted messaging that drives qualified leads and meaningful outcomes. Intellibright manages every part of the process to make your ad spend more effective.

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Paid Social Media Ads Catered to Your Customers

Paid social media advertising lets you target the right people with the right message at the right time based on customers’ interests, search behavior, and other demographics. But success requires more than boosting a post or running ads that “look good.”

Intellibright runs paid social campaigns across Meta, LinkedIn, and other major platforms. Our team handles campaign setup, audience targeting, A/B testing, and ad creative. Whether you’re launching lead generation ads or looking to improve return on ad spend (ROAS), we deliver campaigns structured to perform and constantly optimized to improve.

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Our Paid Social Media Advertising Services

Cross-Platform Campaign Management

We build and manage paid social campaigns across major platforms to reach your audience where they’re most active.

  • Setting up campaigns aligned to business goals and audience intent
  • Managing targeting based on behavior, interest, and engagement
  • Launching ads across Meta, Instagram, LinkedIn, and other relevant channels

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Ad Creative & Format Development

We design and deliver high-performing ads tailored to your business goals and each platform’s best practices.

  • Producing creative across formats to craft the perfect ads for your brand
  • Running A/B and other creative testing to improve engagement and lower ad costs
  • Refreshing assets to reduce ad fatigue and audience burnout

Performance Monitoring & Campaign Optimization

We regularly track performance and make adjustments that keep your campaigns efficient and effective.

  • Monitoring CTR (click-through rate), cost per lead (CPL), and conversion trends
  • Adjusting bids, targeting, and creative to maximize results
  • Allocating spend toward the highest-performing audience segments

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Frequently Asked Questions

  • What makes your approach different from just running ads in-house?

    We bring platform expertise, real-time performance monitoring, and full-service campaign management. Our team actively optimizes your campaigns, manages creative updates, and reduces wasted spend, so you’re not guessing what’s working.

  • Which social media platforms do you manage?

    We manage campaigns on Meta, LinkedIn, and other major paid social platforms. Each channel requires a tailored approach, and we adjust strategy based on your goals.

  • How much should businesses set aside to run effective ad campaigns?

    Budgets vary based on your industry, goals, and audience size. We’ll help you determine a starting point that makes sense for your business and adjust over time based on performance.

  • What kind of ads do you create, and how do you test them?

    We design a variety of formats, including image ads, carousel ads, story ads, vertical video ads, and collection ads. Our team tests creative variations to find what resonates best with your audience.

  • How do you ensure ads reach the right audience?

    We define your ideal customer and use platform targeting tools to reach them based on location, interests, behaviors, job roles, and engagement history. Every campaign is built around audience segments that align with your business goals.

  • What metrics do you use to evaluate campaign performance?

    We track CTR (click-through rate), CPC (cost per click), CPM (cost per thousand impressions), conversions, ROAS (return on ad spend), and lead volume. We also monitor creative performance and audience engagement to continually refine strategy.

  • How soon can businesses expect to see results from campaigns?

    Most businesses begin seeing traffic and early conversions within the first few weeks. Performance improves as we gather data and fine-tune targeting, creative, and spend.

Ready to get started with Intellibright?

We’ll create a social media advertising strategy designed to convert, built around your goals, managed by our experts, and optimized for measurable growth. Let’s make your ad spend count.