Blog

GBP optimization is critical to building off-page SEO

Multi-Location SEO: The Complete Guide to Ranking Multiple Business Locations in 2025

As local search becomes more precise, businesses are realizing that broad, one-size-fits-all SEO strategies are no longer enough in 2025. Search engines prioritize showing nearby...

Accurate conversion tracking is critical in today’s marketing landscape

Understanding What Truly Counts As Conversion (And Why Most Companies Get It Wrong)

Consider this common scenario: On paper, your marketing performance looks strong. Cost per lead (CPL) is down, impressions are up, and your ad platform shows...

Social media algorithms surface content based on ranking signals

The Evolution of Social Media Algorithms: How to Keep Your Brand Visible in 2025

The social media landscape is constantly shifting–and at the center of that change are algorithms, whose mercurial whims decide what content users see and what’s...

Google scores websites using Core Web Vitals data

Core Web Vitals Optimization: Achieving Perfect Scores in 2025

Since 2021, Google’s Core Web Vitals (CWVs) have been part of Google’s search ranking algorithm. That means your WordPress site’s performance doesn’t just affect user...

Tying performance metrics to ROI is crucial in 2025

Social Media Strategy in 2025: 5 Key Trends Reshaping Content, Performance, and ROI

Many businesses are rethinking their social media marketing strategies this year. Organic reach continues to decline across major social media platforms, and paid placement is...

Intellibright wins Globee Awards in 2025

Intellibright Wins Silver at the 2025 Globee Awards for Strategic SEO and Conversion Optimization

We’re excited to announce that Intellibright has been awarded Silver at the 2025 Globee Awards for Business Excellence, recognizing our work in strategic SEO and...

Businesses need to center websites around mobile users

Mastering Mobile-First Development Strategies for High-Performing WordPress Sites

Adopting a mobile-first development strategy is about more than just creating a user-friendly site. As mobile usage continues to dominate web traffic, WordPress site owners...

Color choices significantly influence how your site feels

Before You Say a Word: What Your Website Design Says About Your Brand

In the blink of an eye, customers who visit your website will make a snap judgment on whether they want to stay on your site...

Ron R. Browning joins Authority magazine for an interview

Insights from Intellibright’s CEO: Five Approaches to Increase Marketing ROI

Businesses that thrive in today’s complex and competitive market do so by remaining adaptable in the face of change. In light of new marketing channels,...

It’s crucial to optimize campaigns with data

The Importance of Data-Driven Decision-Making in Digital Marketing Campaigns

Businesses in this era have access to an overwhelming amount of data. From website visits and transactions to interactions on social media and customer service...

Thoughtful website design balances SEO and aesthetics

Balancing SEO & Web Design: Creating Sites That Look Great and Rank Well

Website design is an art in and of itself. Consequently, it’s subject to the perpetual question of form over function. What matters more? The aesthetics...

Ron Browning of Intellibright goes on leadership podcast

Inside Ron R. Browning’s Performance-First Playbook from the “Authentic Leadership” Podcast

We’ve got exciting news: Ron R. Browning, CEO of Intellibright, recently appeared on “Authentic Leadership for Everyday People” – a podcast hosted by executive coach...