Category: Marketing

Marketing

Google Penguin: What Does It Mean For You?

We handle all of our partner’s website marketing, including all SEO activities to help their biggest keywords rank high on search engines. As part of this, we are constantly keeping…

Marketing

The Top 5 Can’t Miss Requirements For Small Business Marketing

Kevin Costner, in the movie ‘Field of Dreams’ just knew that cutting a diamond out of an Iowa cornfield would bring the “they”, whoever they were. His undertaking was one…

Marketing

Exclusive Lead Generation – The Key To A Profitable 2016

As children, we were taught to share and share alike. This is an important lesson when dealing with our friends and our family. But in business, sharing is not always…

Marketing

Google Is At It Again But What Is ‘It’ Exactly?

On your commute, your lunch break, in the early evening hours before turning in and doing it all again the next day, we are increasingly relying on our mobile devices…

Marketing

T-Talkin’ ‘Bout Your Reputation

Those who have the term ‘marketing‘ anywhere in their job title know that the last few years have been an exercise in on-the-job learning, re-educating ourselves about the existence and…

Marketing

5 Signs Your Online Marketing Efforts Are Falling Short (And How To Fix It)

As marketers and salespeople, one of the hardest things we are ever asked to do is to look within ourselves, make an honest assessment, and determine if a particular campaign…

Marketing

Show Me The Money

Every business, regardless of the product or service offered, was started for one reason and one reason alone: to make money. Mission and culture can flesh out the personality of…

Marketing

MailChimp and Serial, A Match Made In Internet Heaven

By it’s very nature, advertising is often a two-party ordeal. Meaning, when a brand wants to advertise a new product or build awareness, they’ll need to host said ad on…

Marketing

Why Inbound Is King

These days it’s easier to make a list of things the Internet HASN’T changed. Chalk marketing up as just another industry that’s been forever changed by the Internet’s omnipresence. Previously,…

Marketing

Real Time Marketing: Do Not Try This At Home

“Real time marketing,” or using current events as opportunities to market at lightening speed, presents a big risk to a business and yields even bigger rewards if done right. An optimally timed social…

Marketing

America’s Dairyland Plays To Strengths, Speaks To Right Audience

There are a few things to remember whenever it’s time to sell your brand online. First, always play to your strengths. If your brand shines in a certain area, talk…

Marketing

Victoria’s Secret’s Not-So-Perfect Marketing Campaign

dangerous messages of unhealthy body image through petitions and advertising campaigns, making it well understood that there is no “perfect” shape for anyone, male or female alike. Yet there is…